Buy Ketchup in May and Fly at Noon: A Guide to the Best Time to Buy This, Do That and Go There
Selected Book Details
- Paperback
- Edition: 1
- Author: Mark Di Vincenzo
- Publisher: Harper Paperbacks
- Release Date: October 2009
- ISBN-10: 0061730882
- ISBN-13: 9780061730887
- List Price: $13.99
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Summaries and Customer Reviews provided by Amazon
SummaryHave you ever wanted to know the best day of the week to buy groceries or go out to dinner? Have you ever wondered about the best time of day to ask someone out on a date—or for a raise? Buy Ketchup in May and Fly at Noon tells you the best time—of the day, of the week, of the month or of the year—to do almost anything. Do you know:
Get more for your money, maximize your time, take better care of your health and be savvier about your career—all by doing certain things at the right time. Remember: Timing is everything! |
Customer Reviews
Average Rating: 
A Not-so Good Read, Some Not-so Surprising Insights, All in a Perfectly-timed Gift Package
Rating:
Could be the perfect gift book as the holidays approach, and its no coincidence that it just showed up on NYT's How-to Bestseller list. To coin a phrase, this is the kind of thing a person on your gift list will really like, if they like this sort of thing.
Really there is not much insight here, and after having heard Di Vincenzo pitch the book on NPR, his methodlogy is not exactly the rigorous stuff or peer reviewed economics research (or even journalism for that matter).
There are just not enough (or enough interesting) stories-behind-the-stories for his tips. The ketchup gambit is titleworthy, but much of the rest is common sense.
Get the first surgical appointment of the day? Fly midday, midweek and you'll save money? Buy stuff when the people selling are inclined to make better deals? No big surprises.
The book might be the perfect gift for that reader who loves quirky insight and the trivial made useful. It may even inspire ten minutes of communal reading and good conversation around the tree when unwrapped. For those reasons, its a three; but, this is really a two-star read with perfect timing.
Worth the price
Rating:
For [...] bucks this book is definitely worth the price. There is plenty of useful information though not a lot of detail. Don't expect to sit down and read this book word for word as it is more of a reference book. I like it and would recommend it as a good general guide for when to do things.
The CHEAPEST CONSTRUCTED Book I Have Ever Purchased! No Product Index!!
Rating:
I wish that I had never purchased this book! There is NO INDEX! You have to browse through the whole CHAPTER for instance to find when to buy jeans or sneakers, etc. This would have been SO much better with an index!
But most of all, this is the POOREST constructed book I have ever bought, read, or even felt! It is a paperback, but the cover just feels like regular PAPER it is SO flimsy!! This was not an inexpensive book. It is small (maybe 8" x 8") and about 170 pages and Amazon price was $10. That is an average price to pay for a book. Yet this book is so flimsy that it feels like it cost $5! It is difficult to even READ as it is so flimsy!
Harper Collins is the publisher and I am really surprised that they turned out this junk! If I were the author, I'd be on the phone to both my publisher AND my agent!
SAVE YOUR MONEY AND READ THIS AT THE LIBRARY!! Get there quickly, however, because after 2 or 3 people check this book out, there won't be much left of it!
Want to save 15% on a lot more than car insurance?
Rating:
If you enjoy saving money, increasing your efficiency, or outsmarting the world, this is a great book for you.
Buy Ketchup in May is a fun book that lets you in on the secrets of how and when to do many of life's common activities, from when to eat dinner out (Tuesday) to when to apply ice to sunburns (never).
The book is written in a short question-and-answer format that is easy to follow and remember. I appreciated how Di Vincenzo refers to the research methods behind his answers, so the reader knows where the answers are coming from. I recently found myself quoting the book in a conversation with friends about when to buy airline tickets. And the book covers so many different topics that it's hard to imagine a month going by without using at least one of his recommendations. For me, the book paid for itself right after I got it. The book pointed out that pants often go on deep discounts after back to school. So when October came around, I decided to test out this claim. I ended up buying a pair of nice $70 pants for $35!
So if you like useful information that will help you save money and increase your efficiency, definitely get this book!
A few qualifications...
Rating:
For most things, a great book. However, for flying at noon or on Saturday - don't even attempt this at a cruise ship port (unless you are a cruise passenger) on a Saturday after 10 a.m. -and Sunday is not good either. In fact, noon flying on any day is not as good as taking a flight out where the plane has stayed overnight for cleaning and maintenance.... AND that crew is probably staying overnight there and will get to the plane on time to go back home.
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