Carolyn 101: Business Lessons from The Apprentice's Straight Shooter

Carolyn 101: Business Lessons from The Apprentice's Straight Shooter

Selected Book Details

  • Hardcover
  • Author: Carolyn Kepcher
  • Publisher: Fireside
  • Release Date: October 2004
  • ISBN-10: 0743270223
  • ISBN-13: 9780743270229
  • List Price: $21.95

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Summaries and Customer Reviews provided by Amazon

Summary

Smart, direct, precise. These are adjectives viewers of NBC's hit reality show, The Apprentice might use to describe Donald Trump's left-hand woman, Carolyn Kepcher. Kepcher is a tough judge who can make or break hopeful contestants vying to get hired by Trump. In Carolyn 101, readers find a respected business executive and familial leading lady. Kepcher's personal stories draw an entertaining and inspiring picture of a scrappy, former waitress and restaurant manager, with a no-holds-barred approach to getting hired and succeeding in a mostly male-dominated environment in New Jersey--and, eventually, in The Trump Organization.

In Carolyn 101, Kepcher describes how she successfully synthesized her learned-on-the-job business acumen and motherhood duties to become a respected leader in the Trump empire. Plus, readers will love the snippets Kepcher shows of her famous boss, including his empathy to her personal life and foresight in choosing Kepcher for a management role at the age of 25: "I was twenty-five, a woman, and had never run a golf club in my life. But since Donald Trump trusted that I could handle it, I trusted myself to handle it."

It's clear from Carolyn 101 that Kepcher is a renaissance woman through and through. She balances the demands of the show, her job, and home-life, making her success that much more impressive. Those joining the workforce or already in the trenches will appreciate the firm advice she offers through personal stories and short blurbs dotting the pages, like this gem: "When someone hands you an opportunity, don't be afraid to take it." Case in point: Carolyn Kepcher, EVP and COO, The Trump Organization. --E. Brooke Gilbert

Customer Reviews

Average Rating: Score = 4.0 Score = 4.0 Score = 4.0 Score = 4.0 Score = 4.0

Business Primer For Women

Rating: Score = 5 Score = 5 Score = 5 Score = 5 Score = 5

Despite her high profile, or because of it, this book should be required reading for every young woman going into the business world. Ms. Kepcher has succinctly covered the important topics found in most business offices in America today. While the world of business is commonly thought of as a man's world the author instills the reader with the belief that yes, there is room in that world for women. She gives praise where praise is due. Basically, she reiterates that common sense, ambition, hard work, and attention to details are the precepts of success.

Only good

Rating: Score = 3 Score = 3 Score = 3 Score = 3 Score = 3

Althogh some chapters are good remainders of what a good manager must do / must behave, it's quite boring sometimes to read so many praises for her boss (now former boss).

I'm happy I bougth it used (US$ 1).

Not worth your money

Rating: Score = 1 Score = 1 Score = 1 Score = 1 Score = 1

I was really disappointed with this book for two reasons: 1) Carolyn praised Donald Trump throughout the entire book (I understand that she is very grateful for working for Mr. Trump but she comes off more like a starry-eyed love sick puppy. 2) She really did not provide any real business tips beside those that are pretty much common sense.

This book was not worth the money if she writes another book I will make sure I check it out from the library first before spending anymore money.

Worth the Quick Read

Rating: Score = 4 Score = 4 Score = 4 Score = 4 Score = 4

I wish Carolyn had addressed her snarky tone with Apprentice candidates. From another manager, it's an abuse of power. I don't agree with Carolyn's advocacy of outsourced parenthood. What's the point? But I was pleasantly surprised by the content of her book. It was likely written by her, given the errors in grammar and content organization. But it is very open about office politics, a topic rarely discussed so openly and personally. And her advice on how individuals need to position themselves relative to employers to promote success is spot on.

Good workforce intro

Rating: Score = 4 Score = 4 Score = 4 Score = 4 Score = 4

The title to this book is very succinct in explaining its content. Carolyn Kepcher's account of her rise to the top includes very basic business tips for anyone who's embarking on their careers, climbing the corporate ladder, or new to their executive role. The beginning of Carolyn 101 was great; Carolyn gives insight into what it took for her to achieve her career goals as a young woman and carry on her executive duties after having two children. She discusses tips for how to ace an interview, ask for raises & promotions, becoming a good manager and the importance of a team enviornment. All of this was wonderful but the book starts its decline as Carolyn finishes the book by talking about experiences from the Apprentice & I believve the last few chapters used the Apprentice as a crutch to make the book longer. Overall though, it's a good read.